Promoter Tracking Links

With Freshtix, it is easy to create a tracking link (affiliate link, came from code) to track ticket sales.

Perhaps you offer other promoters a commission for helping you sell tickets? It is easy with a tracking link.

Just follow these steps.

  1. Find your event URL - e.g.
  2. Next, add the following to the end of the URL:


    (BANDSINTOWN is your tracking link/came from code)

Other examples might be

  • ?utm_campaign=Facebook
  • ?utm_campaign=Twitter
  1. Your URL will look like this now:

  2. To create additional links, simply switch out the BANDSINTOWN bit with something else.


  3. You can track the ticket sales your link has generated in your Reports section
  4. Login to
  5. Click on ‘MANAGE EVENTS’ at the top
  6. Click on ‘REPORTS’ on the LEFT
  7. Select the "Ticket Sales by UTM Source” report
  8. Select the event and click submit
  9. Now, you’ll see all the ticket sales generated by every URL



You can out more about UTM parameters and tracking in this awesome blog post.

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